BLACKPINK’s maknae is now a global ambassador for MAC Cosmetics!
MAC Cosmetics officially announced BLACKPINK’s Lisa as their first female Korean idol cosmetic ambassador on Monday, October 19.
“We’re pumped to finally announce Lisa from BLACKPINK as the newest face of MAC Cosmetics. We’ve got so many major surprises in store for our new global brand ambassador,” the brand shared the news through their social media accounts.
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FOR THE LOVE OF LISA 💜! We’re pumped to finally announce @lalalalisa_m as the newest face of M·A·C Cosmetics. We’ve got so many major surprises in store for the BLACKPINK star as our newest Global Brand Ambassador. So, sign up for our emails to stay up-to-date on all things Lisa! #MACLOVESLISA
MAC also said they have “so many major surprises in store for our new Global Brand Ambassador.”
According to a report by Soompi, MAC Cosmetics senior vice president and global creative director Drew Elliot explained why Lisa is the perfect ambassador for their brand.
“Always confident and never one to shy away from risks, she embodies our commitment to celebrating individuality and self-expression above all else. We can’t wait for her fans to see what she has in store for them through our collaboration,” Drew said.
Citing a Billboard report, Soompi quoted Lisa as saying: “MAC is truly at the forefront of trendsetting, which reminds me every time I see a MAC campaign or the incredible looks their artists create backstage at fashion weeks around the world.”
“It’s an honor to partner with a brand with such an incredible heritage and unrivaled expertise in makeup artistry. I am thrilled and looking forward to this journey!”